EXHIBITOR SURVEY

Whether your company is an exhibit builder, lead management organization, I&D, marketing agency or other supplier to the industry, Exhibit Surveys, Inc., offers the tools that aid you in providing your clients with value-added services, setting you apart from your competition.

Measurement for Supplier's Clients - By identifying a third party to evaluate the success of your client's event program, you provide an added value to managing their program. This also allows you to continually improve on the success of your services. Exhibit Surveys Inc. gives event industry suppliers that third party measurement and market research , allowing them to measure, justify and improve upon their client's event program.

Customer and Non-customer Satisfaction & Loyalty Research - Are you satisfying your customers or are they checking out your competition? What can be done to win back customers and prevent you from losing them in the future? ESI's satisfaction and loyalty research helps you evaluate your customers' satisfaction with the overall relationship as well as individual attributes of your products and components of your customer service. The research can even include your competitors' customers to help gauge your performance vs. the overall market. This insight allows you to focus improvement efforts on areas that will truly impact the retention and loyalty of your most important customers.

New Product Development Research - ESI provides market research services to industry suppliers, allowing them to obtain feedback in developing new products/services or improve upon existing products, for their clients. This type of information is used to reduce R&D costs, expand market share, increase revenue, and avoid being left behind in the dust of competitors because of antiquated products/services.

New Exhibit Design Research - As an independent, third-party research firm, we measure the success not only in the look and feel of your client's new or refurbished booth, we determine how successful your design was in moving visitors through your booth to demo areas, theater presentations and information counters. We can also measure memorability, recall and awareness of attention-getting techniques, graphics, signage and other specific elements and activities within the booth.

Industry/Market Analysis - The landscape of the exhibition and event industry has seen many changes in recent years due to advances in technology, increased number of private events and exhibitions, the economy, and mergers/acquisitions. ESI provides research services that measure specific industries and markets for suppliers to stay ahead of the curve and understand the effects on their customers, sales and bottom-line.

Special/Custom Research - As a full-service, international market research firm using all qualitative and quantitative research methods, Exhibit Surveys, Inc., has the experience to meet all your specialized exhibition and event research and measurement needs.

For more information about these services, or any other of your measurement or market research needs, please click here or contact us at (800) 224-3170.

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