EVENT & EXHIBITION INDUSTRY NEWS
Exhibit Surveys and Constellation Communication Trade Show Planning and Measurement Tool Earns Trade Show Executive’s Innovation Award
June 15, 2009
Exhibit Surveys, Inc. and Constellation Communication Corp.announced that their Trade Show Planning and Measurement Tool has earned a 2009 Innovation Award from Trade Show Executive magazine.
/files/File/news/TSE_Award_FINAL.pdf
Exhibit Surveys to Feature Measurement and Consulting at HCEA
June 11, 2009
Executives from Exhibit Surveys, Inc. will be in booth 325 at the Healthcare Convention & Exhibitors Association (HCEA) Annual Meeting, June 14-16, 2009. On June 16, at 9 a.m., Joe Federbush, vice president of sales and marketing for Exhibit Surveys, Inc., will present, “WL Gore’s Exhibit & Sponsorship Success: If You Don’t Measure It, You Can’t Manage It.”
/files/File/news/HCEA_Media_Advisory_FINAL.pdf
Pinpointing Trade Shows’ Value Proposition in a Down Economy
April 27, 2009
Exhibit Survey's Joe Federbush is interviewed by ITBusnessEdge.com.
Exhibit Surveys to Focus on Measurement at Event Marketing Summit
April 20, 2009
Executives and representatives from Exhibit Surveys, Inc. will be in booth 204 at the 7th Annual Event Marketing Summit, April 27-29, 2009 in Chicago.
/files/File/news/EMS_4-17_FINAL.pdf
Exhibit Surveys Inc. to Participate in EXHIBITOR2009
March 16, 2009
Booth 747 on Show Floor; Executives to Present at Conference
WHO: Executives and representatives from Exhibit Surveys, Inc. will be in booth 747 on the show floor. Jonathan “Skip” Cox, CEO and president, and Ian Sequeira, executive vice president, will lead conference sessions at EXHIBITOR2009.
WHAT and WHEN: Booth 747, Exhibition Hours: March 23 – March 25, 11:30 am – 3:30 pm
Exhibit Surveys will showcase its research and measurement solutions, and demonstrate the new Trade Show Planning and Measurement Tool, developed with Constellation Communication Corp. The Trade Show Planning and Measurement Tool utilizes a consistent, proven structure for setting meaningful, measurable objectives, and reporting results that lead to improved Return on Investment (ROI) and Return on Objectives (ROO).
Exhibit Survey’s executives are among the EXHIBITOR2009 faculty, and will present the following conference sessions:
March 23, 2008
• Using Surveys to Measure Your Performance in Trade Shows and Events - Ian Sequeira (Repeated March 25)
• Advanced Learning Session: Senior Roundtable: Event-Mix Strategy Decisions – Skip Cox
March 24, 2008
• Measurement and Analysis of the Purchase Experience to Improve ROI – Skip Cox and Martin Smith, president and founder of Ethnometrics(SM) Corp.
• Selecting the Right Shows: The Critical Decision – Ian Sequeira
March 25, 2008
• Using Surveys to Measure Your Performance in Trade Shows and Events - Ian Sequeira
• Hewlett-Packard Measurement Case Study – Skip Cox and Glenda Brungardt, HP America's Consumer Segment Marketing
WHERE:
EXHIBITOR 2009
Mandalay Bay South Convention Center
3950 Las Vegas Blvd. South
Room South Seas D
Las Vegas, NV 89119
www.exhibitoronline.com/exhibitorshow/2009
/files/File/news/Exhibitor_Media_Advisory_FINAL.pdf
Automated Trade Show Planning and Results Tracking Tool Launched by Exhibit Surveys and Constellation Communication
March 9, 2009
Exhibit Surveys, Inc., Constellation Communication Corp., announced a new online trade show planning tool that brings high-level trade show measurement and business justification to the masses.
/files/File/news/Planning_Tool_ESI_FINAL1.pdf
Not just a numbers game: Why exhibiting means more than head count
March 8, 2009
Making the case for exhibiting means relying on much more than head count. “The metrics don't crash and burn during a recessionary period,” said Joe Federbush, VP-sales and marketing at Exhibit Surveys, Inc., “but attendance goes down. Everyone gets so caught up in the numbers, looking at the quantity, but they need to be looking at the quality.”
http://www.btobonline.com/apps/pbcs.dll/article?AID=/20090306/MEDIABUSINESS/303099979/1103/mb-events
Exhibit Surveys CEO to Present at San Jose IAEE/CEMA Event
March 5, 2009
"Event Marketing in 2009: Challenges, Changes, and Opportunities"
/files/File/news/IAEENC_Media_AdvisoryFINAL.pdf
UFI Open Seminar in Asia Opens in KL with Record Crowd
February 12, 2009
Day two speakers include Gunnar Heinrich, Managing Partner, adventics GmbH, Germany, Glenn Hansen, President and CEO, BPA Worldwide, and Skip Cox, President and CEO, Exhibit Surveys, Inc, USA, Michael Duck, Senior Vice President, CMP Asia Ltd and Hanson Toh, Han-Son, Malaysia Country Consultant, Google, Inc., Malaysia.
http://bsgasianews.blogspot.com/2009/02/ufi-open-seminar-in-asia-2009-opens-in.html
Exhibit Surveys VP to Present at NY IAEE Event
February 6, 2009
Joe Federbush, vice president, sales and marketing, Exhibit Surveys, Inc. is presenting to the New York International Association of Exhibitions and Events on Feb. 10. The topic is, “Proving the Value of Trade Shows in a Down Economy.”
/files/File/news/NYIAEE_Media_Advisory_FINAL.pdf
Exhibitor Magazine: Audits & Surveys - What You Don't Know Could Cost You
January 30, 2009
“The most important benefit of audits and surveys is that they take the whole question of accurate attendance figures off the table,” Cox says. “They not only raise exhibitors’ trust in an audited show, they raise the entire confidence level of the industry.”
http://www.exhibitoronline.com/exhibitormagazine/jan09/measurement.asp
EXPO’S 2008 Financial Benchmarking Survey: Are You Making Your Numbers?
January 11, 2009
COMPARE YOUR SHOW’S FINANCIAL PERFORMANCE TO THESE INDUSTRY NORMS
http://www.expoweb.com/Benchmarks_Research/2008NovEXPOs2008FINANCIALBENCHMARKINGSURVEY.htm